How your AI recruiter markets your jobs

Your AI recruiter is more than just a tool for posting jobs; it's a multi-channel marketing engine designed to maximize your reach and find the best candidates wherever they are. Here are the primary ways your AI recruiter markets your open roles.

1. Proactive Sourcing: The FactoryFix Talent Pool

Some of the best hires are passive candidates who aren't actively looking at job boards. When you enable "Active Job Seekers + Passive Candidates" sourcing, your AI recruiter proactively:

  • Searches FactoryFix's exclusive talent pool of over 10 million skilled manufacturing professionals.
  • Identifies candidates whose skills and experience match your job requirements.
  • Initiates personalized outreach via SMS and email to gauge their interest in a new opportunity.

This ensures you're tapping into a rich pool of talent that your competitors might be missing.

2. Targeted Sourcing: Strategic Partnerships

FactoryFix has built partnerships with leading organizations in the industrial sector to help you reach highly specific and motivated talent pools. These partnerships include:

  • The National Association of Manufacturers (NAM)
  • The Manufacturing Institute (MI)
  • Universal Technical Institute (UTI)

By distributing your jobs through these channels, your AI recruiter helps you connect with skilled trades professionals, veterans, and individuals from underserved communities who are actively seeking careers in manufacturing.

3. Inbound Sourcing: Broad Distribution

Your AI recruiter markets your jobs across the places candidates actually spend their time — not just traditional job boards.

By combining broad distribution across job boards and social media, proactive outreach, and targeted partnerships, your AI recruiter works 24/7 to ensure your job is seen by every potential candidate.

Major job boards. Your AI recruiter posts your jobs on all major platforms to attract active job seekers. This includes, but is not limited to:

  • Indeed
  • ZipRecruiter
  • LinkedIn
  • CareerBuilder
  • Glassdoor
  • Dozens of other niche and industry-specific job boards.

To ensure your jobs don't get buried, you can enable the "Optimize Visibility" feature. This instructs your AI recruiter to strategically refresh your job posting approximately every two weeks, keeping it high in search results and driving a consistent flow of new applicants.

Social media. Skilled trades candidates often aren't scrolling job boards. They're on social media, and your AI recruiter markets every eligible active job there too. When a candidate applies, they land in FactoryFix and your AI recruiter screens them like any other applicant.