Stay in the Conversation: Why Candidates Prefer the FactoryFix ThreadUpdated 18 days ago

Imagine you're at a networking event, engaged in an exciting, promising conversation. You're building rapport, sensing a great connection, and envisioning the potential outcomes. Then suddenly, the person you've been chatting with walks away without explanation. Later, instead of resuming your conversation, you receive a cold email or a random call from someone else entirely. Someone who barely acknowledges your previous discussion. Frustrating, isn't it?

That's exactly how candidates feel when they engage through FactoryFix's automated SMS conversation only to later receive impersonal emails or unexpected phone calls from your team. When the channel shifts abruptly, the warm connection you've cultivated through texting is lost, leaving candidates confused and disengaged.

Consider this: candidates are five times more likely to respond via text than email. In fact, 89% of manufacturing candidates prefer texting over phone calls or emails. This preference isn't just about convenience; it's about comfort, immediacy, and authenticity. FactoryFix’s AI-driven SMS messaging creates a natural and continuous conversation, enabling candidates to feel valued and personally connected to your hiring team right from the first interaction.

Switching communication channels midway disrupts this seamless connection. It’s not just about breaking conversational flow—it significantly slows engagement. While email responses average around 90 minutes, texts typically receive replies within just 90 seconds. Every minute matters when you're securing top talent, and breaking the SMS thread risks losing the candidate’s interest entirely.

Staying in the FactoryFix messaging thread means you're staying in the candidate's comfort zone. It ensures consistent, personalized interactions that build genuine relationships, trust, and ultimately better hiring outcomes. Your candidates are already invested in the conversation. Why move away?

Keep it simple. Stay personal. Stay in the thread.

That's where real connections happen, turning great applicants into your next great hires.